Business Marketing and Funding
Since the integration of information technology and business, business decision-makers complain that their marketing efforts do not achieve the goals of the business, consistently overpromising their plans and under-delivering on expectations. CEOs often perceive little strategic opportunity in their marketing and devote as little time as possible to these issues and the usual calls to get closer to the business only exacerbate the situation.
We feel the failure to derive the full advantage of what is available today does enormous disservice to a company. In addition, the pace of technology change and the demands to do more with data grow exponentially and will continue to do so for the foreseeable future. Smart leaders need to close the gaps and that is what we do through review, planning, while providing efficiency and sales solutions. This includes several solutions for business financing.